Keedo Cares: Rag Dolls

What do you get when you place a couple of Shoprite/Checkers SABC 2 Woman of the Year 2008 finalists, runner-ups and winners together in a room? A whole lot of chatter, laughter and the birth of some amazing synergy projects which aim to give back to local communities.
Prof. Lorna Jacklin (Children's Disability Centre), Nelia Schutte (Founder of Keedo) and Dr. Lindsay Lindzer (Geophysics) have been the driving forces of one of these projects. Together with Equip Skills, a truly authentic South African rag doll was created that represents different cultures.

The Rag Dolls

The beautiful old fashioned rag dolls are made from natural materials (100% cotton) and offer parents and children a huggable, non-plastic, non-technological alternative that will give children the opportunity to let their imaginations fly. Every Keedo Cares Rag Doll sold also makes it possible for disadvantaged women and disabled children to spread their wings as they will benefit from this project.

Each unique handmade Keedo Cares Rag Doll has an embroidered heart, a name and birth date with a unique birth certificate. They are manufactured by a group of previously disadvantaged women in Diepsloot, Johannesburg who are trained and assisted by Equip - a project aimed at creating sustainable job opportunities for communities.

The Keedo Cares Rag Doll project makes a difference in three ways:

• Firstly, it supports local job creation as each handmade doll is purchased directly from Equip Skills.
• Secondly, through its 'adopt a doll' concept, people can 'adopt a doll' for a 12 or 24 period with a monthly debit order going directly towards the Children's disability Centre, Johannesburg General Hospital to assist not only the children, but to also take the financial burden away from their families. The Disability Centre does amazing work to meet the needs of children with visual impairment and autism and their goal is for each child to reach their full potential.
• Lastly, a percentage of all Keedo Cares Rag Doll retail sales go towards Mama Amelia who runs a home for orphaned and vulnerable children (mostly as a result of AIDS) in Mfuleni, Cape Town.

Thank you for The Keedo Doll

This Keedo Doll project would not exist without you and your generosity of spirit. Therefore I am not sure exactly how to thank you----except to say it is making a marked difference in the lives of those women who are making the dolls. Every order gives them self -esteem , purpose and of course income that they did not have before.

We appreciate this project. It is beautiful, and I believe there are very few businesses which would do something this worthwhile, with a minimal return for themselves.

Thank you from every lady at Diepsloot

Kind Regards

Angela Robinson

CEO
Equip

Contact us directly on info@keedo.com to find out more a about this project or to 'adopt a doll'. You can also buy these gorgeous dolls online.
More Keedo Cares projects